Love it or hate it, Marmite is a British institution and can be found in the cupboards of most households across the UK. First made in Staffordshire in 1902, the spread?s concept originated in Germany when scientist Justus Von Liebig realised that yeast used for brewing beer could be consumed. Marmite?s popularity rapidly increased and it was actually part of soldiers' ration packs during the Great War.
Marmite can be used in a number of dishes, but it is most widely used as a savoury spread for sandwiches and toast. It can also be used to make a warming winter drink with boiling water. In fact, a cookbook has even been released with recipes that include Marmite. As it is such a versatile ingredient, be sure to grab discount vouchers for Marmite products.
Marmite is probably most renowned for its quirky advertising campaigns, including the 1980s adverts 'My mate, Marmite' and the latest 'Haute Cuisine, Love Marmite Recipes' campaign.
In addition to the marketing and advertising campaigns, special edition products have been released over the last few years. Guinness and Champagne Marmite both proved a success. These were followed up with a Marston's Pedigree Marmite, released to celebrate the 2009 Ashes cricket serie,s and a Diamond Jubilee product rebranded 'Ma'amite'. Check out this site for discount codes for future Marmite special edition jars.
Marmite has also released a variation of snacks with other brands, such as Marmite flavour rice cakes, crisps and sausages. But, perhaps the most intriguing to date is the Marmite Very Peculiar Milk Chocolate. So, next time you see a wacky Marmite product, a discount voucher here may just sway you to try it!
